Certificate of Completion
Business Analytics with AI
Certificate of Completion
This certifies that
has successfully completed
Certificate of Completion
This certifies that
has successfully completed
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What You Learned
- Explain how data-driven organizations outperform competitors and identify the specific analytics capabilities that drive 23x customer acquisition and 19x profitability advantages
- Apply the Balanced Scorecard and OKR frameworks to design metric systems that connect daily activities to strategic objectives across financial, customer, process, and learning dimensions
- Design KPI hierarchies that distinguish vanity metrics from actionable metrics, leading indicators from lagging indicators, and correlation from causation
- Use AI tools for natural language data querying, automated anomaly detection, and predictive analysis to surface insights that manual analysis would miss
- Build executive dashboards that follow the What → Why → What to Do narrative structure and guide decisions instead of just displaying numbers
- Analyze business scenarios using cohort analysis, funnel metrics, and comparative benchmarks to diagnose problems and recommend specific, data-backed actions