Copywriting with AI
Master AI-powered copywriting for headlines, CTAs, landing pages, email sequences, and A/B testing. Write copy that converts readers into customers.
What You'll Learn
- Write headlines that capture attention and communicate value in under 10 words
- Design calls to action that drive specific, measurable user behaviors
- Build landing page copy that guides visitors from curiosity to conversion
- Compose email sequences that nurture leads through a buying journey
- Create social media copy optimized for each platform's unique constraints
- Apply A/B testing principles to systematically improve copy performance
Course Syllabus
Every website, email, and ad is competing for the same thing: a few seconds of someone’s attention. The words you choose in those seconds determine whether people engage or move on.
Copywriting isn’t about being clever. It’s about being clear, relevant, and persuasive—in that order. The best copy doesn’t sound like “marketing.” It sounds like a smart friend explaining exactly why something matters to you.
This course teaches you to write that kind of copy, using AI as your brainstorming partner and first-draft engine. You’ll learn the psychology behind what makes people click, read, and buy—then apply those principles to headlines, CTAs, landing pages, emails, and social media.
Related Skills
Frequently Asked Questions
Do I need to be a good writer to learn copywriting?
Copywriting is less about literary talent and more about understanding psychology. If you can write a clear sentence, you can learn to write copy that sells. This course teaches the frameworks and formulas that professional copywriters use.
Will AI replace human copywriters?
AI is an incredible first-draft tool and brainstorming partner, but it lacks the strategic thinking, brand voice nuance, and emotional intelligence of experienced copywriters. This course teaches you to use AI as an accelerator, not a replacement.
Is this course about 'sleazy' sales copy?
No. Modern copywriting is about clarity, value, and genuine persuasion—not manipulation. The best copy helps people understand why a product or service genuinely solves their problem.
Can I use these skills for my own business?
Absolutely. Whether you're writing for a side project, a startup, or a Fortune 500, the same principles apply. Most examples are practical and immediately applicable.