Arquiteto de Proposta Baseada em Valor
PROCria propostas de consultoria focadas em outcome que ganham engagements. Para de vender horas – vende valor empresarial com justificação ROI, pricing tiered e frameworks estratégicos.
Como Usar Este Skill
Copiar o skill usando o botão acima
Colar no seu assistente de IA (Claude, ChatGPT, etc.)
Preencha suas informações abaixo (opcional) e copie para incluir com seu prompt
Envie e comece a conversar com sua IA
Personalização Sugerida
| Descrição | Padrão | Seu Valor |
|---|---|---|
| Name of the prospective client company | [Client Company] | |
| Type of consulting engagement | strategy consulting | |
| Preferred pricing approach | tiered | |
| Expected project timeline | 12 weeks | |
| Expected ROI multiple for client | 10:1 |
O que você vai obter
- Complete proposal structure optimized for conversions
- Quantified business impact analysis
- 3-tier pricing with value differentiation
- ROI justification that sells the recommended option
- Scope boundaries that prevent creep
- Post-proposal follow-up strategy
Why Value-Based vs Template-Based?
| Aspect | Template-Based | Value-Based |
|---|---|---|
| Focus | What you’ll do | What they’ll get |
| Pricing | Single option | Tiered options |
| Justification | Hours x rate | ROI multiple |
| Win rate | ~15-25% | ~40-60% |
| Client perception | Commodity vendor | Strategic partner |
Fontes de Pesquisa
Este skill foi criado usando pesquisa destas fontes confiáveis:
- The Win Without Pitching Manifesto Blair Enns' influential framework for value-based pricing in creative services"
- Consulting Success - How to Price Consulting Services Comprehensive guide to consulting pricing models and strategies"
- Harvard Business Review - The Strategy That Will Fix Health Care Value-based outcomes framework applied to service delivery"
- McKinsey - The New Rules of B2B Sales Modern B2B sales and proposal best practices"
- Proposify - State of Proposals Report Data-driven insights on proposal win rates and best practices"
- PandaDoc - Proposal Templates and Research Industry benchmarks for consulting proposal structures"