리타겟팅 광고 카피 작성기
PRO장바구니 이탈자, 과거 방문자, 웜 오디언스용 고전환 리타겟팅 광고 카피! 메타, 구글, 링크드인, 틱톡 심리 기반 설득.
사용 예시
장바구니 이탈자용 페이스북 리타겟팅 광고 카피 3개 버전 만들어주세요.
이 스킬 사용법
스킬 복사 위의 버튼 사용
AI 어시스턴트에 붙여넣기 (Claude, ChatGPT 등)
아래에 정보 입력 (선택사항) 프롬프트에 포함할 내용 복사
전송하고 대화 시작 AI와 함께
추천 맞춤 설정
| 설명 | 기본값 | 내 값 |
|---|---|---|
| The specific retargeting audience (Cart Abandoner, Past Visitor, Past Purchaser, Video Viewer, Blog Reader) | Cart Abandoner | |
| The product or service being promoted | Leather Weekender Bag | |
| The specific hesitation to address (price, trust, shipping, quality, complexity) | shipping cost | |
| The nudge or discount to offer (or 'None' for non-discount approach) | Free shipping on orders over $100 | |
| Target platform (Meta Feed, Instagram Story, Google Display, LinkedIn, TikTok) | Meta Feed | |
| Copy tone (Persuasive, Urgent, Helpful, Exclusive, Playful, Professional) | Persuasive |
Quick Start Guide
Describe your retargeting scenario - Tell the AI what audience segment you’re targeting (cart abandoners, past visitors, etc.), what product/service, and your conversion goal.
Specify objections and platform - Share what you believe stopped them from converting and which ad platform you’re using (Meta, Google, LinkedIn, TikTok).
Request variations - Ask for multiple ad copy variations using different psychological frameworks (reminder, objection handler, social proof, urgency).
Test and iterate - Use the generated copy as A/B test variants, measuring CTR and conversion to identify winners.
연구 출처
이 스킬은 다음 신뢰할 수 있는 출처의 연구를 바탕으로 만들어졌습니다:
- Dynamic Remarketing | Google Tag Platform Official technical guide on setting up dynamic remarketing tags to pass custom attributes like product IDs and value
- Meta Ads Documentation - Targeting & Audiences Comprehensive resource covering Meta's audience segmentation, custom audiences, and lookalike strategies
- Best Practices for Ad Targeting | LinkedIn Marketing Solutions Strategic guide for B2B retargeting, including audience size recommendations and matched audience features
- Google Marketing Solutions - Remarque Tool for creating user segments at any funnel stage and splitting them into treatment groups for ad experiments
- 7 High-Converting Retargeting Ad Examples & Strategies Analyzes specific copy strategies like addressing objections and controlling frequency to improve ROI
- 30 Remarketing Ad Examples: Retargeting That Converts Provides concrete copy frameworks like The Reminder vs. The Incentive and explains why they work psychologically
- The Complete Facebook Ads Guide in 2025 Community-driven guide on remixing winning creatives and testing headlines weekly for retargeting campaigns
- 10 Ad Copy Examples to Be Inspired By Breakdowns of successful campaigns focusing on segmentation and copy relevance