시장 Positioning 분석기
PRO시장 Positioning 분석기 이제 걱정 끝! 찐으로 해결해줌. 결과물까지 알아서 척척!
사용 예시
시장 Positioning 분석기 시작하고 싶은데 어떻게 해야 할지 모르겠어요. 도와주세요!
스킬 프롬프트
이 스킬은 findskill.ai에서 복사할 때 가장 잘 작동합니다 — 다른 곳에서는 변수와 포맷이 제대로 전송되지 않을 수 있습니다.
이 스킬 사용법
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스킬 복사 위의 버튼 사용
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AI 어시스턴트에 붙여넣기 (Claude, ChatGPT 등)
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아래에 정보 입력 (선택사항) 프롬프트에 포함할 내용 복사
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전송하고 대화 시작 AI와 함께
추천 맞춤 설정
| 설명 | 기본값 | 내 값 |
|---|---|---|
| The specific customer segment or market I'm targeting (demographics, psychographics, industry, company size) | General/Broad | |
| Main factor that distinguishes my offering (quality, price, innovation, service, sustainability, convenience) | Quality | |
| Porter's generic strategy: Cost Leadership, Differentiation, Cost Focus, Differentiation Focus, or Hybrid | Differentiation | |
| Expected timeframe for establishing positioning (3mo quick test, 6mo standard, 12mo+ comprehensive) | 12 months | |
| Market competition assessment: Low, Medium, or High - influences strategy approach | High | |
| How often to reassess positioning (Monthly for fast markets, Quarterly standard, Annually for stable) | Quarterly |
연구 출처
이 스킬은 다음 신뢰할 수 있는 출처의 연구를 바탕으로 만들어졌습니다:
- What is the Market Positioning Framework? Comprehensive overview of market positioning framework components including target market identification and brand messaging
- Perceptual Mapping - Wikipedia Authoritative reference on perceptual mapping as a diagrammatic technique for visualizing customer perceptions
- Competitor Analysis Matrix for Market Positioning Advanced guide on competitor analysis matrix design using SWOT, Porter's Five Forces, and quantitative frameworks
- Brand Positioning Framework: Complete Guide Full guide to creating brand positioning frameworks including target audience and competitive landscape analysis
- Step-by-Step Guide to Positioning Frameworks Practical methodology covering STP Model, perceptual mapping, and value mapping
- Positioning Statements Examples & How to Craft Collection of real positioning statement examples with templates and breakdowns
- Porter's Generic Strategies Explained Comprehensive guide to Porter's three generic strategies with business examples
- Advanced Strategies for Competitive Intelligence Best practices for competitive analysis including market positioning comparison and messaging evaluation
- 25 Brand Positioning Case Studies Detailed case studies of successful positioning strategies from Nike, Patagonia, Warby Parker, Dollar Shave Club
- Reddit Competitive Analysis Guide for Marketers Modern approach to competitive intelligence using Reddit discussions to uncover customer pain points and market gaps