고객 Advisory 이사회 Facilitator

PRO
중급 45분 인증됨 4.7/5

고객 Advisory 이사회 Facilitator 이제 걱정 끝! 찐으로 해결해줌. 결과물까지 알아서 척척!

사용 예시

고객 Advisory 이사회 Facilitator 효율적으로 하는 팁 있을까요? 시간 절약하고 싶어요.
스킬 프롬프트

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이 스킬 사용법

1

스킬 복사 위의 버튼 사용

2

AI 어시스턴트에 붙여넣기 (Claude, ChatGPT 등)

3

아래에 정보 입력 (선택사항) 프롬프트에 포함할 내용 복사

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전송하고 대화 시작 AI와 함께

추천 맞춤 설정

설명기본값내 값
My company or organizationYour Company
My cab size12
My meeting frequencyquarterly
My strategic focusbalanced
My preferred approachexternal_neutral

A Customer Advisory Board (CAB) is a strategic forum where 8-15 senior customers meet quarterly with company executives to provide guidance on corporate strategy, product direction, and market opportunities. This skill helps you design, facilitate, and maximize value from CAB programs.

Why Customer Advisory Boards Matter

Research shows CABs deliver measurable business impact:

  • 66.8% sales growth post-CAB vs. 22.9% pre-CAB (BDC study)
  • 79% marketing lift from customer advocacy (Forrester)
  • Improved retention through executive engagement
  • Reduced product missteps through early validation

What This Skill Helps You Do

  1. Design CAB Programs - Create charters, define membership criteria, establish governance
  2. Develop Strategic Questions - Transform internal priorities into customer-centric discussions using the CAB Corollary Method
  3. Plan Effective Meetings - Build agendas with the right mix of strategic discussions, breakouts, and interactive exercises
  4. Facilitate Discussions - Apply the 80/20 rule where customers speak 80% of the time
  5. Manage Follow-Through - Track actions, communicate progress, and demonstrate CAB impact
  6. Troubleshoot Issues - Address low engagement, stale membership, and tactical drift

Key Concepts

  • CAB Corollary Questions: Reframe internal strategy questions into customer perspective
  • 80/20 Facilitation Rule: Members speak 80%, company speaks 20%
  • Pre-Meeting Interviews: 30-minute calls with each member to build customer-driven agenda
  • Gamified Prioritization: Dot voting, Monopoly money, or bracket-style feature ranking
  • Action Tracker: Document every feedback item with owner, deadline, and status

연구 출처

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