Involuntary Churn Recovery
PRORecover failed payments and reduce involuntary churn with smart retry strategies, dunning email sequences, card update campaigns, and pre-dunning prevention systems.
Example Usage
“Our SaaS has 2,000 subscribers on Stripe. Last month, 8% of payments failed and we recovered only 40% automatically. Analyze our current dunning setup and design an optimized recovery system including: (1) smart retry timing based on failure codes, (2) a 5-email dunning sequence with specific subject lines and copy, (3) pre-dunning flow for expiring cards, (4) metrics dashboard to track recovery rate by failure reason. Target: 75% recovery rate within 14 days.”
Skill Prompt
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Suggested Customization
| Description | Default | Your Value |
|---|---|---|
| Payment processor (stripe, braintree, chargebee, recurly, paddle) | stripe | |
| Retry approach: smart (ML-optimized), fixed (scheduled), or exponential (backoff) | smart | |
| Number of dunning emails in sequence (3-7 typical) | 4 | |
| Days before hard churn after all retries fail (3-14 range) | 7 | |
| Days before card expiration to trigger pre-dunning (7-30 range) | 14 | |
| Failed retry attempts before escalating to human review | 3 |
Research Sources
This skill was built using research from these authoritative sources:
- Churn Prevention 101: Nine Strategies Stripe's guide covering payment retry strategies, dunning best practices, and involuntary churn prevention
- Best Churn Reduction Software Platforms Comparison of dunning management tools including recovery rates and feature analysis
- Customer Churn Prediction Using Gradient Boosting Research on ML-based approaches to predicting and preventing churn including payment failures
- Machine Learning Techniques for Customer Retention Comparative study of algorithms for retention including payment behavior analysis
- Reducing Stripe Churn with AI Analytics Practical guide to using AI for payment recovery and dunning optimization
- Data-Driven Strategies for Customer Retention Research on behavioral analytics and real-time interventions for reducing churn
- 7 Churn Management Strategies Guide covering proactive communication and customer feedback for churn reduction
- 13 Strategies to Reduce Customer Churn Comprehensive tactics including payment failure handling and recovery optimization