Geographic Expansion Prompt
PROSystematically analyze geographic market entry feasibility with PESTEL, competitive analysis, entry mode selection, and financial modeling. Make data-driven expansion decisions.
Example Usage
We’re a $10M ARR B2B SaaS company in North America. Evaluate Thailand, Vietnam, and Indonesia for expansion with a $500K budget. Analyze market size, competitive landscape, localization needs, recommend entry mode, create financial projections, and identify key risks with mitigation strategies.
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Suggested Customization
| Description | Default | Your Value |
|---|---|---|
| List of geographic markets under consideration for comparative analysis | United Kingdom, Germany, Canada | |
| Scope of analysis: quick_screening, standard_assessment, or comprehensive_analysis | standard_assessment | |
| Preferred entry strategies to evaluate: export, licensing, joint_venture, subsidiary, fdi | export, licensing, joint_venture | |
| Risk appetite level: conservative, moderate, or aggressive | moderate | |
| Expected product/business adaptation: minimal, moderate, or extensive | moderate | |
| Available capital for geographic expansion | $1,000,000 |
Research Sources
This skill was built using research from these authoritative sources:
- Optimizing International Market Selection: Dynamic Approach Integrated approach to market selection using dual-criteria ranking across 86 markets and 30 variables
- Multi-criteria Decision Aiding for Market and Entry Mode Selection MCDA methods (EVAMIX, TOPSIS, PROMETHEE II) for evaluating foreign markets with real case studies
- Market Entry Strategy Framework - GEOS Comprehensive framework covering business goals, target market definition, resource allocation
- Essential Guide to Market Feasibility Study Structured analysis covering market analysis, competitor analysis, SWOT/PEST methods
- International Expansion Checklist Practical checklist for pre-expansion research, legal compliance, financial planning
- Global Market Opportunity Assessment - PESTEL Framework for analyzing Political, Economic, Social, Technological, Environmental, Legal factors
- Market Validation: Step-by-Step Guide Framework for validating market opportunity through interviews, surveys, beta testing
- Foreign Market Entry Modes Overview Overview of equity and non-equity entry modes with comparative analysis
- Product Localization for Market Entry Guide on regional buying behaviors, cultural adaptation, pricing strategies
- Entering New Markets: Risk Assessment Framework Framework for assessing political, regulatory, operational, and market risks