Conversion Copywriting Pro
PROMaster research-driven copywriting for landing pages with VOC mining, message match, friction elimination, and A/B testing methodology to maximize conversion rates.
Example Usage
I’m launching a SaaS tool called “InvoiceFlow” for freelancers who struggle with late payments. The main pain point is spending hours chasing clients for payment. The desired outcome is getting paid 3x faster with automated reminders. Help me create conversion-optimized landing page copy using the research-first approach.
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Suggested Customization
| Description | Default | Your Value |
|---|---|---|
| The name of my product, service, or offer | [Your Product] | |
| Who the page is speaking to | Busy Professionals | |
| The specific problem my audience wants solved | Wasting time on manual tasks | |
| The tangible benefit or transformation | Save 10 hours per week | |
| What the user gets for converting | Free Trial | |
| The copywriting formula to use | PAS |
Research Sources
This skill was built using research from these authoritative sources:
- Unbounce Conversion Intelligence Blog Data-backed reports and guides on landing page optimization and conversion intelligence
- CXL (Conversion XL) Advanced, academic-level research and frameworks on conversion optimization and persuasive psychology
- KlientBoost Landing Page Guide Comprehensive agency guide with 13 actionable steps including the Breadcrumb Technique
- Copyhackers (Joanna Wiebe) Premier source for conversion copywriting with specific formulas and tutorials
- HubSpot Landing Page Tips Foundational checklist for headline optimization and clarity
- Reddit r/copywriting - Landing Page Structure Practical community discussion on copy structures for Hero, How It Works, and CTA sections
- Reddit r/webdev - Hero Section Framework Developer-focused Transformation > Features framework for hero sections
- Crazy Egg Landing Page Psychology Psychology of friction and why complex or cute language kills conversion rates
- Marketing Examples (Harry Dry) Visual gallery of good vs bad copy rewrites showing before and after optimization
- Reddit r/Entrepreneur - 7-Point Checklist Founder-focused checklist for validating ideas before driving paid traffic