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Lessons 1-2 Free Beginner

AI for Internal & Employee Communications

Use AI to draft employee newsletters, all-hands talking points, change comms, and exec messages — without losing voice or leaking sensitive news. 8 lessons + certificate.

8 lessons
2 hours
Certificate Included

Internal communications is having its hardest, most important year. Employees are drowning in change, trust in leadership is thin, and you’re expected to do more channels, more messages, and more measurement with the same small team. AI looks like the rescue — until the first AI-drafted newsletter lands with a thud because it reads like a press release written by a robot.

This course teaches the part most AI guides skip: how to use AI for the internal communications cadence — employee newsletters and intranet posts, all-hands talking points, change and transformation comms, ghostwriting for leaders, and the sensitive announcements where AI must stay on a tight leash. You’ll build a reusable company voice profile so AI sounds like you, ship a real newsletter in your first 20 minutes, and leave with a one-page policy for the messages AI should never send on its own.

It’s built for the comms manager who’s barely opened ChatGPT, not the prompt engineer. Every lesson gives you a prompt you can paste today and a clear line between the work AI speeds up and the judgment that stays human.

What You'll Learn

  • Explain the internal-comms operating cadence and where AI helps versus where a human stays in control
  • Use AI to draft employee newsletters and intranet content from a few bullet points and a reusable voice profile
  • Create all-hands talking points, manager FAQs, and a town-hall Q&A prep brief with AI
  • Design a change-communications sequence that uses repetition, multiple channels, and the right sender for each message
  • Apply a leader's-voice ghostwriting workflow for internal executive messages
  • Evaluate which sensitive announcements AI may draft versus which must never be auto-sent — and keep confidential information out of consumer AI tools

After This Course, You Can

Cut newsletter and intranet production from hours to a focused review, freeing time for the strategy work IC leaders are measured on
Walk into any all-hands with leader talking points, a manager FAQ pack, and rehearsed answers to the hard questions
Run a change or RTO rollout as a planned multi-channel sequence instead of one anxious announcement
Show your team a reusable company voice profile and prompt library — a portfolio artifact that proves you can scale AI safely
Protect the company from the worst AI mistake in comms: a tone-deaf or leaked sensitive announcement, with a one-page red-lines policy you can defend

What You'll Build

Company Voice & Context Prompt Block
A reusable prompt profile capturing your organization's voice, audiences, and channels — the foundation that stops AI from producing generic corporate slop.
Internal Comms AI Kit
A finished newsletter draft, an all-hands talking-points doc, a change-comms sequence, and a one-page sensitive-comms red-lines policy — everything you need to run IC with AI.
AI for Internal & Employee Communications Certificate
A verifiable credential proving you can apply AI to employee newsletters, all-hands prep, change communications, and executive messaging while protecting sensitive information.

Course Syllabus

Who Is This For?

  • Internal communications managers and employee-communications specialists
  • IC, comms, or engagement leads at mid-to-large companies
  • HR and People-team members who own employee messaging
  • Communicators new to AI who want practical, safe workflows — not theory
The research says
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PwC 2025 AI Jobs Barometer
83%
of growing businesses have adopted AI
Salesforce SMB Survey
$3.50
return for every $1 invested in AI
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Frequently Asked Questions

Do I need technical skills or an IC degree?

No. If you write employee updates, run intranet content, or prep all-hands meetings, you're ready. We explain every AI term in plain language.

Which AI tools does this cover?

ChatGPT and Microsoft Copilot for the drafting work, plus how the AI features inside Staffbase, Simpplr, and Firstup fit. The skills work with any AI assistant.

Will this teach me to auto-send messages with AI?

The opposite. You'll learn exactly which messages AI may draft and which must never be auto-sent — layoffs, restructures, and crisis comms always keep a human owner.

How long does it take, and is there a certificate?

About 2 hours across 8 lessons. Finish all lessons and pass the quizzes for a verifiable certificate.

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